"Strange Sounds from Beyond" is an annual music festival based in Amsterdam, Netherlands, known for its eclectic and diverse lineup that spans various genres, including electronic, experimental, world music, and more.
The team used vibrant green, topographic patterns, odd shapes, and grey images as elements to represent the sounds of the music festival in a physical medium.
In addition to physical assets, the team created a digital visual identity through a microsite which showcases artists through the sounds of their music.
REFLECTION
Overall, this project was a humbling experience as it was the first time working on a visual/digital branding project. However, I thoroughly enjoyed the process of iterating through designs and sparked my interest in visual design and branding. Continuing forward, I will continue to hone my visual design skills and continue looking back at this project to see how far I have come.
